GUGUguru
  • Simple onboarding

  • Fully written creative brief

  • Over-recruitment of vetted mom creators for you to select from

  • Management of the process from start to finish — including all creator outreach, negotiations, briefing, content review, timelines and creator payments.

  • 15 total photos

  • 10 total videos

  • High quality content created by vetted mom creators

  • Organic usage rights included

  • Organic social media

  • Website content

  • Email marketing

  • Product launches

  • Seasonal, promotional or evergreen content needs

Fresh Content. Real Moms. Ready to Use.

Get a curated package of high-quality photo and video content created by real moms — ready for your brand to use across social, email and more.

How it Works

  • Purchase Your Capsule

    Once you book, we’ll gather a few key details about your brand, product, and content needs.

  • We Match + Create

    We over-source vetted mom creators to produce authentic photo and video content aligned with your brand. You select who you want to work with.

  • You Receive Ready-to-Use Assets

    We manage the whole process from start to finish. You’ll get a curated set of content your team can plug into organic social media, email, website, and more.

Ready for Fresh Content Without the Heavy Lift?

The Mom Content Capsule gives your brand a simple way to get authentic, versatile content created by real moms — without the complexity of a full campaign.

$2750

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FREQUENTLY ASKED QUESTIONS

Do the creators post on their own social media channels?

Can I use these for paid ads (Facebook, Instagram, etc.)?

Why aren’t paid rights included automatically?

Why isn’t influencer posting included?

How big is the average following of the creators?

Do I get to choose the creators?

What if I want something more customized than this?

What if I want an influencer campaign, not just content?

What about ROI?

Why wouldn’t I just use one of the lower-cost UGC platforms out there?

What if I want creators to participate in exchange for product only?

What if I want to offer affiliate or performance-based compensation instead?

How long does the process take?

Do I need to send product?

Can I give direction on the type of content I want?

Is this a good fit if I’ve never worked with creators before?