FOR EARLY STAGE
MOM-FOCUSED BRANDS
The Mom Influence
ACCELERATOR
Learn creator marketing and build a community of moms even if you're just getting started and have no idea what you're doing.
One year $2997
(Psst: if you’'re even thinking about working with mom creators… this is your sign!)
What's Inside
Designed for early stage or pre-launch mom-focused brands looking for expert-guidance, peer support, helpful resources and networking.
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Twice-monthly influencer pitch sesh
Pitch your brand, product and/or vision to a curated panel of mom creators to get validation, feedback or potential collaboration partners.
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Creator Matchmaking
We'll work side-by-side with you to build a MAP (Mom Advisory Panel) which will lay the foundation for scaling your very own creator crew or ambassador program.
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Education Hub
Lifetime access to Brand Education Hub with our growing library of courses and helpful tools like outreach templates, creative briefs, influencer guidelines and more.
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Zoom Meet-ups
Join us for group zoom sessions with Monica, industry peers and special guests each month.
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Brand Matchmaking
Rising tides lift all ships. Get paired and collaborate with like-minded brands who share a similar audience to amplify your respective brands.
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Active Slack Group
Access and participate in our Slack group to receive support from other brands, experts and Monica directly.
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VIP Perks
Benefit from special discounts on services like valuable market research and get your products in the hands of mega-mom influencers when the opportunity presents itself.
Hi, I'm Monica!
Founder & CEO of Gugu Guru
- 3x bootstrapping founder
- Mom of two
- Worked with 500+ mom-focused brands ranging from startups to global leaders
- Pioneer in creator communities
- 18+ years of expertise of experience in the maternity & juvenile products industry
GOT Q's? WE GOT YOU COVERED!
FREQUENTLY ASKED QUESTIONS
How is this accelerator different from other GG services?
The Mom Influence Accelerator is a program, not an agency service. Instead of hiring someone to run influencer marketing for you, you’re gaining the skills, templates, strategies, and expert support to build your own powerful mom creator crew — and run successful campaigns anytime you want. We’re teaching you to fish (and giving you the best bait).
I am pre-launch, am I too early?
Not at all. Honestly, you’re at the perfect stage. The brands that succeed with creator marketing don’t wait until they’re scrambling — they set the foundation early. In the Accelerator, you’ll learn exactly how to line up your first creator campaign so you're ready to launch with buzz, momentum, and mom trust already building.
Do I have to pay for creators in this program?
You’ll learn how to work with mom creators at all different levels, from gifted collaborations to paid partnerships. You do not have to pay creators during the program — though depending on your brand goals, you might choose to. We’ll walk you through smart, budget-friendly collaboration options step-by-step.
How long until I launch my first creator campaign?
Brands in the Accelerator should expect to be ready to launch their first campaign within 90 days. We guide you through it at a doable, momentum-building pace.
Do I need this program if I’m already working with creators?
If you already have a full pipeline of successful, strategic mom creator campaigns — and you’re confident scaling them — you might not need it. But if you’ve ever felt unsure about finding, negotiating, concepting, or running creator campaigns (or you know you could be getting better results), the Accelerator will absolutely sharpen and elevate your approach.
I don’t know the first thing about working with mom creators or influencers, is this program good for beginners?
1000% yes. The Mom Influence Accelerator is designed for early-stage brands and beginner marketers. We assume nothing. You’ll get a step-by-step roadmap, easy-to-follow templates, and real-world examples so you can confidently launch your first mom creator campaign — even if you’re starting from zero.
WHAT OUR PARTNERS HAVE TO SAY
I want to express my deep and sincere gratitude to Monica and her exceptional team at Gugu Guru for the invaluable contribution they made to my business, StickyLickits. Their efforts have been instrumental in our success.
We have a national retailer as a customer and are growing into all 4,000 of their retail stores. Our dilemma was how to tell people about a unique product that they are not looking for, get them to try it, and then go to the store to purchase it. Our marketing budgets are minuscule Monica devised a strategy using content creators in many cities with stores that carried StickyLickits.
These Moms did an amazing job of introducing our product on Instagram, TikTok, and even FaceBook.
The highest compliment I can give Monica and her team is that we are becoming long-term clients. We are not just satisfied with the results but also excited about the potential for future growth. We are looking forward to our next campaign with great anticipation.
Linda York
CEO
"As I’m updating our influencer program I partnered with Gugu Guru and learned a few new ways to run influencer campaigns that I had not heard about before. I’m excited to try them!
As a hidden bonus to the program Monica knows EVERYONE! I've made so many great connections through her and found more resources for my business during the program too!"
Dahlia Rizk
CEO
"I feel so much more confident launching a mom-focused brand after partnering with Gugu Guru. I now have the knowledge, resources, and relationships that I need to launch and scale with the ongoing support and encouragement of experts in this space."
Leslie Young
Founder & CEO
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