Mom-Focused Collaborations Made Easy.
We help mom-focused brands grow through powerful, cost-effective collaborations—with mom creators and with each other.
Proud partner of FameUp
FameUp is a platform connecting businesses with influencers. Together, we’re helping brands collaborate with real mom creators—both locally and online—to produce authentic content that drives real results.
The Collab Community
The Collab Community is where every brand relationship begins. It’s how brands connect with moms, test ideas, and build trust before scaling campaigns.
Prefer to explore all options? Download our Services Guide.
About Gugu Guru
Not your average agency.
Gugu Guru is the go-to resource for powerful, cost-effective mom-focused collaborations. We believe your network is your net worth and that the best growth is collaborative.
Whether you're looking to connect with mom creators or with like-minded mom-focused brands, we help you build meaningful partnerships, create authentic content, and turn community into your strongest marketing asset.
Collaboration is the new marketing. Let us show you how. Every collaboration we support starts inside our Collab Community.
How We Help
Collaborate with Creators
Partner with mom influencers who get it—because they live it. Build trust, credibility, and content that converts.
Connect with Like-Minded Brands
Find aligned, non-competitive brand partners to cross-promote and grow together.
Build Community through Collaboration
From strategy to execution, we guide you through smart, scalable collaborations that fuel lasting relationships.
Our Offerings
We offer flexible ways to collaborate—with strategy, support, and intros you won’t find anywhere else.
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Collab Community
Join a private network of brands and creators. Get matched, get warm intros, and get growing.
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Mom Influence Engine
Keep the momentum going with hands-on support managing partnerships, strategy, and storytelling.
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Done-for-You Collaborations
We take care of everything—from concept to execution—so your collabs are seamless and strategic.
From Our Community
StickyLickits
Linda York, CEO
We needed a cost-effective way to introduce our unique product across thousands of retail locations—and Gugu Guru delivered. Monica’s team connected us with mom creators who created genuine, local content that drove real awareness.
The Ollie World
Hindi Zeidman, Founder & CEO
Working with Gugu Guru gives me peace of mind. They handle creator relationships so I can focus on scaling.
Best of all, their community-first approach makes our creators feel valued—like true partners, not just paid posts.
Harbor
Lindsey Sullivan, CMO
Monica and her team treated our brand like their own.
Every detail felt cared for, and the results exceeded our expectations—genuine content, incredible service, and creators who went above and beyond.
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